Unique name, unique mission.

Yes, my name is Pelpina. It’s Moluccan and I’m very proud of it :) 

You probably came to this website because you have a mission: plan, build and grow your company (with video). My mission:  to make that as simple as possible. Trust me, it doesn’t have to be difficult. All you need is a good plan and your smartphone.

I help companies with efficiently making and  implementing social videos. Every day, you can find me in front of and behind a camera, making video strategy plans and sharing my knowledge through training, speaking ecourses, and coaching. I work with big international companies and local freelancers. 

  • Combination of knowledge: journalistic storyteller and practical video marketer
  • Inspiring companies and groups on the possibilities of video, video marketing, and vlogging
  • Practical knowledge and tips on filming with your phone, and camera shy-ness
  • Deep knowledge on video marketing/strategy on  LinkedIn, YouTube, Facebook, and Instagram

My most important job is being a mom to Liam, Davin and Noa, and if I am not involved with online video, I love to go out with my husband and kids: preferably somewhere where it is green and quiet!

Background and video experience

I was a TV presenter / producer for (national) American TV, I produced / presented my own daily podcast, and I did online marketing for various brands. And the combination of all those skills is actually what makes me a “one-man band”. This means that I can do everything myself: writing / storyboarding, shooting, presenting / voice-over, video editing, optimization, marketing and promotion. But, that does not mean that I always do everything myself (I regularly give things away), but I am well acquainted with every part of the video (marketing) process, and find it super fun to help other people.

A bright yellow cassette recorder

One of the best presents I got when I was a little girl was a bright yellow cassette recorder. I recorded whole shows (and no, they will never see the light of day haha!!) The first time I was behind a microphone in a professional setting was when I was 11, as presenter at a small local radio station in my hometown.  When I was 16 I went to college and studied Media and Entertainment. After 2 years I flew to America (Texas) where I studied Electronic News and Journalism, and was able to truly pursue my passion for multimedia! Besides studying in school I was also able to be a also camera operator for the school’s football team Mean Green, I was a presenter and producer at NTTV and ambassador for the university.

Camera nerves

But my first “real” job was as a webproducer at CW, a TV network in Dallas.
I pushed the newsroom to use social media (still a relatively new concept back then), and my boss thought I would be able to show that passion in front of the camera. So before I knew it I had 3 live segments on the news, 5 days a week, in one of the biggest markets in America.  I few times a year I made short reports on internet trends, viral videos, and social media. Fan-tas-tic! I quickly became the ‘social media reporter’ and went out on the road for reports.One of those was about Cali Lewis, a woman with her own daily technology podcast that built a successful online empire.

Switch to ‘the web’

After that, Luria Petrucci (Cali Lewis) asked if I wanted to work with her… on a new podcast.. my own podcast! I didn’t have to think about it very long (how odd..).  Luria taught me all the ins and outs of the online video world. Because, wow it’s so different from TV! I learned a whole new way of presenting, writing, editing, – and learned about internet promotion and marketing. For a year I intensely and with a lot of fun worked on this podcast, and learned a ton.  Before I started I for example didn’t even know what affiliate marketing. And while working there I even got to interview Leo Laporte en Shira Lazar!

Starting on my own

After a year I made a (big) decision, and started my own company, woohoo!  My combined knowledge of TV, social media, and podcasting was perfect for helping people with media production/marketing. Together with Mark Zamora I worked on a bunch of fun productions for About.com, Chili’s, National Geographic, Frankwatching, and the Marketing Zen Group.

Trainer & Consultant

In 2014 we moved back to the Netherlands.
In 2015, I received a strange phonecall: “Would you like to teach us how you make your videos?” It was a Dutch company. I said yes, and haven’t stopped training companies since then. I specialize in smartphone video, and I’m a firm believer in passing knowledge and know-how so people can do it on their own. I’ve literally trained thousands of professionals to make better, faster, more impactful videos. My mission is complete when I leave a person or team fully equiped and excited to start their own video productions. 

In 2018, I started looking into passing my video knowledge in different ways besides incompany workshops. I’ve since then developed several tools: online courses, eBooks, and I’m currently writing my second book on video-making for companies. 
My mission is to get as many people possible equipped and excited to make impactful videos.

 

And you?

What can I do for you? How can we help each other? I give video workshops and presentations, make/present videos (also fluent in American English), and I can help you with questions about your YouTube channel or a video campaign. Whatever it is, send me an email (pelpina@gmail.com) – I’d love to meet you.

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